E’Sorae Luxury Recruitment 2022 for a Brand Technical Analyst – E’Sorae Luxury is currently recruiting candidates suitable for the position of a Brand Technical Analyst. Interested and qualified candidates should kindly follow the guidelines listed below to apply.
E’Sorae is your target brand for luxury and premium quality bed, bath, and fragrance products. E’Sorae has carved a niche for itself in the retail and hospitality industry by offering a wide selection of high-quality luxury towels, bathrobes, bedding, and other home essentials, that don’t cost an arm and a leg. We are obsessed with comfort, elegance, ambiance, and well-being, and revolutionizing the bedding industry, reshaping it from the ground up… Providing an exquisite kind of rest, just for you!
We are recruiting to fill the position below:
Job Title: Brand Technical Analyst
Location: Lekki, Lagos
Employment Type: Full-time
Job Description
- We are looking for a Brand Technical Analyst to develop, implement, track and optimize our sales and marketing campaigns across all digital channels.
Key Roles
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
- Analyze and report on brand performance to determine ROI
- Monitor market and consumer trends
- Develop pricing and distribution strategies
- Establish and maintain brand budgets
- Deliver brand strategy and advertising communications founded on deep understanding of consumer insights
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Provide thought leadership and perspective for adoption where appropriate
- Creating and implementing advertising strategies.
- Facilitating brand partnerships and collaborations.
- Assisting with Content Creation (Pictures & videos).
- Define and manage the brand identity, vision and overall marketing strategy.
- Curate customer experience by defining and managing the brand communication strategy across all communication and sales channels.
- Own, develop and maintain the external brand narrative.
- Create and execute marketing programs and campaigns.
- Carry out market research and studies to identify gaps and opportunities in the market, and get competitor and customer insights.
- Organising brand events and promotion of products and collections.
- Creating customer feedback processes and providing useful feedback based
Qualifications and Requirements
- Candidates should possess a Bachelor’s Degree with minimum of 3 years work experience.
- Demonstrable experience of analytical work with online tools such as Google Analytics and/or Omniture and including SEM, video, text and banner advertising.
- Data-driven and highly analytical, and demonstrated experience of translating data and trends into recommendations, powerful strategies and compelling messaging.
- Excellent project management, interpersonal and organizational skills, with the ability to drive and implement ideas in a changing environment.
- Demonstrable ability to communicate effectively with senior executive leadership and strong people influencing skills.
Application Closing Date
31st May, 2022.
Method of Application
Interested and qualified candidates should send a recent copy of their CV and current photograph to: careers@esoraeluxury.com using the Job Title as the subject of the email.
Note: Candidates who live around the Island and close to the Island should apply.
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